I’m pretty easily entertained by HRO on a regular basis; but specifically today the post about rebranding Pepsi products made me giggle real bad.
The post about shoes is also funny; the part about Converse made me smile.
I love this ‘designer’s high’ I get when things get moving into motion and things start slowly piecing together. Things start running all over the place. It is a much better feeling than the one I normally get when I’m half-way done with a project and I really need a month to finish it, but it’s due in a few hours. I’m excited to work with the laser printer again; it truly made me feel like a semi-pro the last time I used it with my silverware. Ps. Did you know you can even make your own stamps on the laser cutter? Genius. Makes me want to make allll sorts of stuff (that I probably shouldn’t make on school machines/don’t have the time for, but will dream about regardless).
Converse: iconic, comfortable, customizable
“make memories” “live in your shoes” “your shoes, your life” “your shoes are like a photograph/memory box/story/etc.”
converse – > \ˈkän-ˌvərs\ [like conversation]
walking/running/dancing/skipping/basketball/travel/experience-> activities to do in Converse shoes?
materials: rubber, canvas, metal, plastic, laces, rivets, soft(ness), love, etc.
[punk, rock, alternative, hxc, emo, shows, memories, nostalgia, black and white, classic, America, old, casual, colorful, unique, customizable, conversational, guitar, blue jeans, old/new, vintage, fresh, “clean canvas”, young, tweenagers, impressions]
IDEAS of things to include in the kit: paint, make-up [?], dirt/mud, soy sauce, sand paper [?], blood, oil, dust, tire tread, gravel [?], grass, ketchup/mustard/food, vomit, mold, saliva[?], tree sap, salt water/sand…
If anyone has any other ideas, I’m down to take them off your hands.
Now onto researching the Converse Brand standards [logos, fonts, colors, what they do with it, where they put it at on packaging, etc.], vials, details, packaging, boxes, dimensions, current packaging, etc.
I’m really digging the idea of making some “customization” kits as my promotional item for this third project. Right now I’m playing around with the idea of ‘live in your shoes’ or something like that; I really need to get some catchy zingers worked out for my kits to be super successful. Thus far I’ve tinkered with the idea of dirt/mud, tire treads, grass stains, paint, soy sauce, and make-up (?).
It has to be funny, and it has to be right so I still have a lot to think about.
This week has been slow and awful. I feel sort of discouraged about design this week because my lack of sketching skills frustrates me instead of inspires me to sketch more. I don’t know what I want to design, and I don’t know how or when I’m really going to get the opportunity to explore all the areas that I think I’m interested in. For instance, I love shoes and I would love to get into shoe design because I think there are a lot of form details about heels and color and texture transitions that haven’t been explored yet, but I know I currently can’t sketch at that level and I also feel like my personal style doesn’t translate or show “Hey, I really dig interesting shoes.” I guess I just don’t feel like my personal design aesthetics are matching up with my projects or my personal style, and it’s causing me a little bit of cognitive dissonance.
Bleggggh. I’m just happy the rain saved me money on getting my car washed.
Can I design shoes with my ID degree?
I love shoes, y’all.