Trying to wrap my head around…

WHY the ‘swoosh’ symbol for Nike has meaning, while “swooshes” used for other sports brands do not…? Like, why does Nike get to be the swoosh? Doe a swoosh mean much of anything? No. But it’s been that way for 30 years – more years than I have been alive. So is that what makes it recognizable, that it’s just been around forever?

I struggle so hard with this 😦

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